Discover
Switzerland
like a Local
Private guided tours, must-see places, hidden gems, breathtaking landscapes, and authentic Swiss experiences and adventures – personally curated and led by Chris, the owner of Typically Swiss Tours (TST).
Local Swiss Expert – over 26 years living and working in Switzerland, 8 years as owner of TST.
More Than a Tour -
A SWISS STORY YOU WILL NEVER FORGET
Hello, I’m Chris Wilson, founder of Typically Swiss Tours – or simply TST.
Most visitors come to Switzerland to see the famous sights.
I help you experience the Switzerland most visitors never get to see.
For over 26 years, Switzerland has been my home. During that time, I’ve explored not only its iconic places, but also the quiet valleys, hidden mountain roads, peaceful lakes and charming villages that locals treasure.
In 2018, I founded Typically Swiss Tours with one simple belief:
The most unforgettable journeys aren’t measured by how many places you visit, but by how deeply you experience them.
That means taking the scenic road instead of the fastest one. Stopping because the light over the mountains is simply too beautiful to drive past. Enjoying lunch in a family-run restaurant rather than the place every tourist bus visits.
Every tour is private and carefully tailored to your interests, your pace and your travel style. There are no fixed scripts, no rushing from one attraction to the next and no pressure to tick boxes.
Instead, you’ll experience Switzerland through the eyes of someone who genuinely loves sharing this remarkable country.
My goal is simple.
To help you discover the Switzerland I know and love. Not just the famous landmarks, but the moments you’ll still be talking about years later. Because anyone can visit Switzerland. I want you to truly experience it.
Your Swiss Journey Starts Here
Private guided Day or Multi-Day tours for up to 15 people.
Walking Tours for up to 30. Personalised Itineraries,
authentic Swiss experiences, hidden gems,
breath-taking landscapes – personally curated by TST
❝ Chris truly made our trip better in every way. If you’re looking for a guide who is personable, knowledgeable and dedicated to creating a great experience, look no further! ❞
And here’s a few more TST Clients who enjoyed their TSTours.
Why Travelers Choose
TYPICALLY SWISS TOURS
LIKE AMY & SALLY.
Private and Personal
Every tour is dedicated solely to your group. It’s a personalised relaxed journey tailored around you from the first video call to when I drop you back at your hotel.
Simple Booking and Communication
A TSTour starts with a video call to discuss your Tour requirements and continues with an uncomplicated booking system and responsive communication.
Local Swiss Expertise
TST has been living and enjoying Switzerland for nearly 30 years and knows the country very well and not just the Tourist hotspots but the insider hidden gems which clients appreciate.
Flexible Itineraries
Forget rigid timeframes. Want to stop for photos ? Spend longer on a mountain ? Add a scenic lake or viewpoint. TST adapts the experience to capture the moment. It’s up to you - if you want to stop, we stop.
CONTINUOUS TST ENGAGEMENT
From booking to tour delivery, TST will engage with you and send you communications about Switzerland, showcasing this amazing country and is always there if you require general tips and hints about your Swiss trip.
ANOTHER REASON
TST SIGNATURE
TOURS
More Than a Tour -
A Swiss Story You'll Never Forget
Discover snow-covered peaks.
Cruise across deep blue alpine lakes.
Taste authentic Swiss chocolate and cheese.
Walk through postcard-perfect villages.
Travel scenic mountain roads surrounded by breathtaking nature.
With Typically Swiss Tours, every moment is designed to help you truly connect with Switzerland comfortably, privately, and authentically.
Watch a real
Typically Swiss Tour
This video was filmed on a real TSTour in 2025 and is the Best of Bernese Oberlands Tour
Where To Go
& What To Do
Switzerland is stunning from north to south, east to west.









STANDARD TOUR VS CUSTOM TOUR
STANDARD TSTOUR OR CUSTOM TSTOUR ?
Choose between my carefully crafted standard tours, perfected through years of guiding guests across Switzerland, or create your own custom journey with TST to experience the places and activities that matter most to you.
Tour Guide
Travel Switzerland with your Swiss friend Chris
Standard Tours
- Pre-planned itineraries
- Popular destinations
- Proven routes
- Ideal for first-time visitors
- Mix of known and not so well known places
Tour Guide
Travel Switzerland with your Swiss friend Chris
Custom Tours
- Built around your interests
- Flxible Day / Multi Day schedule
- Hidden local experiences
- Luxury experiences
- Fully personalised
reviews
TST IS TRUSTED BY TRAVELLERS
FROM AROUND THE WORLD AND HAS OVER A 99%
5 STAR RATING FROM ALL REVIEWS
TST prides itself on the high number of 5-star reviews received from guests worldwide – currently over 465.
Here are just a few of them. For more reviews please click on the respective buttons




Posted on Google Jenny BradleyTrustindex verifies that the original source of the review is Google. We had a wonderful day with Chris in the Bernese Oberlands. He is knowledgeable, entertaining, and witty. Saw some of the “must dos” from the tour books but also some places we never would have found on our own. Definitely touring with Chris again when we come back to Luzern. Typically Swiss Tours is excellent.Posted on Google Allan LawrenceTrustindex verifies that the original source of the review is Google. Worked with Typically Swiss Tours for over 8 years and it's been a fantastic experience. I would recommend to family, friends and colleagues.Posted on Google Robert MitchellTrustindex verifies that the original source of the review is Google. We had an amazing full day tour with Chris fully exploring Wengen, Lauterbrunnen Valley, Isenfluh, Brienz and all the hidden gems that Chris took us to in the beautiful area of Switzerland. He was a master at helping us maximize the things we saw in the time we had available. We had a wonderful lunch at the Grand Hotel Giessbach, walked behind a waterfall, we saw wood carvers, hiked a portion of the Aare Gorge trail found memorable photo opportunities and so much more. Chris was very friendly and extremely accommodating. It was a lovely day and filled with incredible views and experiences. If you are going to Switzerland, Chris is your guy for amazing tours customized to your likes.Posted on Google Karla C.Trustindex verifies that the original source of the review is Google. This private tour with Chris was amazing. If I could give him more stars, I definitely would! From the initial moment he contacted me I knew this tour was going to be great. We got to see the best of Switzerland in a short amount of time. Chris is very friendly, fun, accommodating, and flexible. He provided great suggestions as well. This tour was the highlight of our trip in Switzerland. We were so grateful of a such a well planned itinerary. Chris, thank you for making this tour an enjoyable experience. I’ve taken many tours around the world with so many different guides, and I can say you are the best!Posted on Google Karlee KlineTrustindex verifies that the original source of the review is Google. If only we could give him 100 stars!!!! Our trip in late May was absolutely MADE by booking a day tour with Chris ! We kick ourselves that we did not book more days with him! It was by far the best day out of our 2 week Europe trip. He took us to a mix of popular spots and hidden gems! We cannot wait to come back to Switzerland and have Chris be our guide :) :) :) look no further…. BOOK HIM!!!!!!Posted on Google Sascha N.Trustindex verifies that the original source of the review is Google. We had the opportunity to take several tours with Chris over the years, all across Switzerland. Compared to many others worldwide, Chris was the most punctual, knowledgeable, humble, and funniest guide we’ve ever had! He knows everything there is to know from wine, chocolate to cheese and has the best contacts. Whether for daily or weekly tours, we highly recommend him as your guide through this mountainous country!Posted on Google Shane BoringTrustindex verifies that the original source of the review is Google. Exceptional Service. Exceptional Knowledge. Exceptional Experience. You have a choice when visiting Switzerland. Choose Exceptional. TST is the only way you'll get there!Posted on Google PATRICIA TAN SEOK KEE _Trustindex verifies that the original source of the review is Google. We are a Singaporean family who has taken a 7-day tour with Chris recently. He brought us to a variety of interesting/unique places, and put in his best effort to make the trip relaxing for everyone! He also tries to personalise the tour, giving us unexpected surprises. In fact, a visit to the Läderach factory in Bilten (as highly recommended by Chris) has turned out to be a memorable highlight of our tour. We not only got to customise our own chocolates to bring home, and even taste-tested many complimentary chocolates at the factory. To minimise chances of disappointment due to poor weather conditions, Chris would always check the weather forecast prior to our visits to the various mountains. He would also discuss with us on the backup plans. Apart from his diverse knowledge on the historical background of the places which he has brought us to, he also gave good recommendation on the yummy Swiss food which we should try. Notwithstanding that it was only a one-week trip, we managed to visit many scenic places with Chris’s excellent planning and several discussions (before we embarked on the tour). We have really enjoyed the trip! Thank you Chris!Posted on Google ClementT RoamingTrustindex verifies that the original source of the review is Google. The tour group to Switzerland was great and interesting overall. I get to see a lot of mountains and snow in Christmas 2023.Posted on Google Pamela LockmanTrustindex verifies that the original source of the review is Google. Our first communication with Chris was about a contest in his TST newsletter. We actually won a Freddie tour and entry to Chillon Castle, both in Montreux. In the year before our trip, we had many emails, iMessages, and even video chats with Chris. He really wanted to get to know us in order to personalize our tour days for our greatest enjoyment. WOW! They were all fantastic! He picked us up from the airport in Zurich and we toured all day, starting with Rheinfall, and then checked in at our home base hotel in Luzern. Jet lag? Not a problem! We had a total of four days with Chris. He was careful not to include things we could easily do on our own (like Pilatus), and showed us more sights than we could have imagined! Awesome places of great natural beauty along with chocolate, cheese, cookies, and history were all part of our itinerary. And we even got to zip line for our first time ever! Chris was also super helpful with the rest of our planning for our time in Switzerland. He helped us to understand the Swiss railroad system (buying tickets and actually getting from place to place) as well as helping us figure out how to organize our time there. He is funny, personable, knowledgeable, trustworthy, a great driver, and filled with enthusiasm that we got totally swept up in! If, someday, we get the chance to return to Switzerland, we will contact Chris immediately!
Frequently Asked
Questions
What makes Typically Swiss Tours (TST) different from other tour companies in Switzerland?
Typically Swiss Tours specialises exclusively in private, tailor-made tours throughout Switzerland. Every itinerary is customised to your interests, pace and travel style. Unlike standard group tours, you’ll enjoy a personal guide, flexible scheduling and the freedom to discover Switzerland at your own pace.
Can you customise a tour to suit our interests?
Absolutely. Every tour can be tailored to your preferences. Whether you’re interested in scenic mountain railways, Swiss villages, chocolate and cheese experiences, luxury shopping, photography, hiking, history or hidden local gems, we’ll create an itinerary that matches your interests and available time.
Which areas of Switzerland do you cover?
We offer private tours throughout Switzerland, including destinations such as Lucerne, Interlaken, Grindelwald, Lauterbrunnen, Zermatt, St. Moritz, Bern, Zurich, Geneva, Montreux, the Jungfrau Region, the Bernese Oberland and many other beautiful locations. I also create multi-day tours covering several regions.
What is included in a private tour?
Our tours typically include your professional private guide, personalised itinerary planning and transportation as specified in your booking. Admission to places eg cable cars and chocolate factories are not included but often discounted. TST will clearly outline everything included before you confirm your booking.
Where can you collect us from?
TST can usually collect guests from hotels, airports, railway stations, cruise ports or other agreed locations throughout Switzerland. Collection arrangements are confirmed during the planning process to ensure your day starts as smoothly as possible.
How far in advance should we book?
We recommend booking as early as possible, particularly during the busy summer season and over Christmas and New Year. Early booking ensures the greatest availability and allows us more time to design the perfect itinerary. However, if your travel dates are approaching, please contact us—we’ll always do our best to accommodate last-minute requests.
What’s the Typically Swiss Tours cancelation policy?
Yes. In addition to day tours, TST specialises in multi-day private tours that can cover multiple regions of Switzerland. Whether you’re planning a 3-day Alpine getaway or a comprehensive 2-week Swiss holiday, TST can design a seamless itinerary including sightseeing, transportation and accommodation recommendations.
Get In Touch With me
Please tell TST what you fancy doing here.
- Booking is Simple
- 1) Client contacts TST
- 2) Tour discussed and confirmed with Client
- 3) Payment link sent to Client
Which Tour interests you
Blogs
Can You Create Your Own Switzerland Tour Itinerary?
Planning a trip to Switzerland can feel exciting, but creating the perfect itinerary is not always simple. With so many beautiful destinations, scenic train journeys, mountain experiences, lakeside towns, cultural attractions, and seasonal activities to choose from, many travellers ask the same question: Can you create your own Switzerland tour itinerary? The short answer is […]
Can You Book a Private Luzern Guided Tour?
Planning a trip to Switzerland often begins with a list of famous places to visit. The Alps, beautiful lakes, charming villages and historic cities all compete for attention. But once you start planning your itinerary, one question often comes up: Can you book a private Luzern guided tour instead of joining a standard group experience? […]
What Is the Best Cheese and Chocolate Swiss Tour?
Switzerland is famous for its snow covered mountains, beautiful lakes, scenic trains, and charming villages. But for many travellers, the true taste of Switzerland begins with two irresistible specialities: cheese and chocolate. If you are planning a trip focused on authentic food experiences, you may be asking: What is the best cheese and chocolate Swiss […]
Are Zurich Guided Tours Worth It for Short Trips?
Planning a quick getaway to Switzerland often comes with one big question: should you explore Zurich on your own or book a guided tour? For travelers with limited time, every hour matters. Between navigating train schedules, choosing attractions, and understanding local culture, short trips can quickly feel rushed. That is why many visitors are now […]
Why Are Switzerland Private Tours Becoming Popular Among Luxury Travelers?
Luxury travel is changing fast, and travelers are no longer satisfied with crowded buses, rushed itineraries, or generic sightseeing experiences. Instead, modern travelers are choosing comfort, personalization, and exclusivity. That is one of the biggest reasons why Switzerland private tours are becoming increasingly popular among luxury travelers worldwide. From scenic alpine villages to breathtaking lakeside […]
Can you customize Switzerland travel packages for family trips?
Planning a family vacation is never just about choosing a destination. It is about creating shared memories, balancing different interests, and ensuring comfort for every age group. When it comes to Switzerland, the expectations are even higher. With its snow-capped mountains, scenic train rides, and charming villages, it feels like a dream destination for families. […]
How can you verify the credibility of a Swiss tour operator?
Planning a dream trip to Switzerland often starts with excitement and ends with one big question: who can you trust to organize it perfectly? With countless tour operators promising unforgettable experiences, choosing the right one can feel overwhelming. In today’s digital world where reviews, AI recommendations, and polished websites dominate, verifying credibility is more important […]
Are Private Guided Tours in Zurich Worth Booking in 2026?
Zurich has always been known for its balance of old world charm and modern lifestyle. As travel trends evolve, many travelers planning a Swiss holiday in 2026 are asking an important question: are private guided tours in Zurich really worth booking? With changing traveler expectations, a growing focus on personalized experiences, and the rise of […]
What Are the Benefits of Booking a Custom Switzerland Tour?
Travel in 2026 is all about personalization, flexibility, and meaningful experiences. Travelers no longer want rushed group itineraries or one size fits all packages. Instead, they are looking for journeys that match their interests, pace, and travel style. This is exactly where a custom Switzerland tour stands out. Switzerland is a country of diverse landscapes, […]
What should you consider before booking a tailor made Switzerland tour in 2025?
Planning a journey to Switzerland is one of the most exciting travel decisions you can make. With its postcard-perfect landscapes, pristine lakes, alpine villages, and scenic railways, Switzerland promises a once-in-a-lifetime experience. Today, more travellers are choosing personalised itineraries instead of standard packages, and tailor-made Switzerland tours have become one of the biggest travel trends […]
What should you pack for a Switzerland hiking tour in different seasons in 2025?
Planning a hiking adventure in Switzerland is exciting, especially with the growing trend of travellers choosing personalised and experience based outdoor holidays. Whether you are exploring the Alps with Typically Swiss Tours or setting off on your own, one of the most important steps is packing smart. Switzerland’s weather can change fast, and the right […]
What Are the Best Day Trips from Luzern with a Local Guide in 2025?
Lucerne (Luzern) is one of Switzerland’s most picturesque destinations — nestled between stunning alpine peaks and the serene Lake Lucerne. While the city itself is charming with its medieval architecture and lakeside promenades, the surrounding region offers countless day trip opportunities that reveal the true magic of Central Switzerland. If you’re planning your visit in […]
How Do I Find the Best-Rated Switzerland Tour Guides Online in 2025?
Exploring Switzerland with the Right Tour Guide Switzerland is a land of breathtaking landscapes, charming villages, and pristine alpine beauty. Whether you’re dreaming of standing before the Matterhorn, cruising across Lake Lucerne, or exploring the cobbled streets of Zurich, having the right tour guide can elevate your experience from good to unforgettable. But in 2025, […]
How Do Local Guides Enhance Your Switzerland Travel Experience?
When planning a trip to Switzerland, one of the most beautiful and diverse destinations in Europe, travellers often wonder: Is it worth hiring a local guide? In the age of online maps, travel blogs, and AI-generated itineraries, the idea of hiring a local expert might seem optional. Yet, the truth is that a local guide […]
Why Choose Private Tours in Switzerland for Your Next Adventure?
When it comes to exploring the breathtaking landscapes, charming towns, and rich cultural history of Switzerland, many travelers face an important decision: Should they join a group tour or opt for a private one? In recent years, private tours in Switzerland have become the preferred choice for travelers seeking flexibility, comfort, and a truly personalized […]
Luzern Guided Tours: Why Choose a Local Expert for Your Swiss Adventure?
Switzerland is one of the most beautiful countries in the world, and Luzern (Lucerne) is often described as its shining jewel. Nestled between snow-capped mountains and perched on the edge of Lake Lucerne, this city has everything travelers dream of—history, culture, natural beauty, and unforgettable experiences. But with so much to see and do, how […]
Why Choose Zurich Guided Tours for Your Swiss Adventure?
When planning a trip to Switzerland, Zurich often emerges as the top destination for travelers. Known for its blend of modern city life and rich cultural heritage, Zurich is more than just the financial capital of Switzerland—it’s a gateway to breathtaking landscapes, centuries-old traditions, and unforgettable experiences. If you want to make the most of […]
Discover the Ultimate Switzerland Private Tours with Typically Swiss Tours
Switzerland is a land of mesmerizing alpine beauty, pristine lakes, historic villages, and luxurious experiences. For those seeking the perfect balance of comfort, personalization, and authenticity, Switzerland private tours with Typically Swiss Tours offer an unmatched travel experience. Whether you’re drawn to the majestic peaks of the Alps or the charm of medieval towns, our […]
Ultimate Switzerland Tour Guide: Discover the Magic with Typically Swiss Tours
Welcome to the ultimate Switzerland tour guide, curated by Typically Swiss Tours, your trusted expert for unforgettable experiences in the heart of Europe. From snow-capped Alpine peaks to crystal-clear lakes, medieval cities, and world-class cuisine, Switzerland offers a dazzling variety of attractions all year round. Why Choose Switzerland as Your Next Travel Destination? Switzerland is […]
Best Switzerland Travel Agency: Discover the Ultimate Swiss Adventure with Typically Swiss Tours
Switzerland, with its breathtaking Alpine landscapes, world-class hospitality, and rich cultural tapestry, is a top-tier destination for travelers across the globe. Whether you’re drawn by the majestic peaks of the Matterhorn, the serene lakes of Lucerne, or the charm of small Alpine villages, your journey deserves the expert touch of the best Switzerland travel agency […]
NEWSLETTER
BECOME A TST INSIDER WITH
THE TST NEWSLETTER
Sign up for the monthly bi-monthly Newsletter and receive a Free Guide to Switzerland.
Receive tips and articles and competitions and much more direct to your inbox.








